User Experience. UX. Every website gives an experience of some kind. Some experiences are good and some are bad. Websites with good user experience get returning visitors while websites with poor UX generally have one time visitors. In this article we will go explain how to give your visitors a good user experience.
With the introduction of DIY website builders, anyone can put elements on a page and call it a website. This is great news for hobbyists, or small business owners with very tight budgets, but it has made the internet a much harder place to look at. Many websites are now build by plumbers, sewers, cake makers, etc. Essentially, people who have no design background or expertise, and the result of this can literally cause pain and discomfort to website visitors through eye strain. Eye strain is when the viewing content causes the viewer to strain their eyes in order to focus on the viewable content. In cases of prolonged eye strain, this it can lead to the viewer (site visitor) to experience headaches. You need to make sure you stop hurting your visitors eyes.
I’m sure you can understand why it’s not the best idea to leave your potential customers with a headache after visiting your website.
An article published on February 8, 2018, on the Google Security Blog is abundantly clear. Google want the web to be a more secure place, and are advocating that all websites adopt HTTPS encryption. to coincide with the next release of their Chrome browser, as of June 30, 2018, any website that does not have HTTPS encryption will display a “not secure warning” to the websites visitor.
Only website visitors who attempt to view the non-encrypted website via the Google Chrome browser will get the not secure warning message. However, all browsers will continue to give this message to visitors – as the are currently.
As per Google’s own Official News, it began the roll-out of its new “Mobile First Indexing” on March 26th, 2018. This means Google is going mobile friendly. “Responsive” websites have become more of a standard fixture for any business who wants to give their visitors a nice user experience. But Google have come out and said that just because a website is responsive, it isn’t automatically “mobile friendly”. Read More